WhatsApp ad previews and Flow responses

WhatsApp conversations now show more context: the ad that prompted a customer’s message and the answers they submit through a Flow. We’ve also made unavailable-message notices clearer.

See the ad behind a WhatsApp conversation

When someone messages your business from a Click to WhatsApp ad on Facebook or Instagram, a preview can appear above their message. It shows the available headline, text and media, with a link to the original ad or post when provided.

WhatsApp ad preview showing Northstar Coffee’s subscription offer above a customer’s message

Your team can check the offer a customer saw before replying. No setup is needed; the details shown depend on the ad information received with the message.

Read WhatsApp Flow responses in the conversation

When a customer submits a WhatsApp Flow, their answers now appear in a card instead of an empty message. Your team can read their preferences or request details without leaving the conversation.

The submitted data is also included in message webhooks.

A WhatsApp Flow response showing a customer’s coffee tasting preferences in the conversation

Clearer unavailable-message notices

When Meta does not provide a message’s content, Chatwoot shows Message content unavailable. The notice explains that this can happen with WhatsApp Coexistence and directs agents to check the message in the WhatsApp Business app.

WhatsApp’s Message content unavailable notice directing agents to the WhatsApp Business app